Navico selects Oy Maritim Ab to Distribute Northstar and Eagle brands in Finland

Date: 1/3/2008

Navico expands Finnish distributor’s product portfolio

Navico, the world’s largest recreational marine electronics manufacturer, has appointed Oy Maritim Ab as the sole distributor of Northstar and Eagle products for the Finnish market. Oy Maritim Ab’s present position as sole distributor of the Navico brands B&G and Simrad in Finland has been expanded as a result of this decision.

Oy Maritim Ab’s present position as sole distributor of the Navico brands B&G and Simrad in Finland has been expanded as a result of this decision. These changes came into effect in January 2008.

The B&G and Simrad distributor, Oy Maritim Ab, has performed exceptionally well in the Finnish market, and was recently awarded the 2007 Navico ‘Distributor of the year award'. Maritim was recognized due to the company’s product knowledge, understanding of customer’ needs as well as their service culture. This will be leveraged to ensure that B&G and Simrad performance will be expanded with Northstar and Eagle and therefore provide best possible customer orientation,” says Harald Aarø, Navico Chief Operations Officer.

Oy Maritim Ab, based in Helsinki, is a well established marine electronics distributor and is ideally positioned to champion the Northstar and Eagle brand in Finland. The company’s continuing success as the distributor for B&G and Simrad in the region is also a strong platform to build to increase the profile and sales of these brands.

“We’re delighted to expand on our existing distribution role for Navico and are looking forward to working with the Northstar and Eagle brand, which offers a range of very sophisticated and valuable products for discerning customers,” said Iiro Haakana, Managing Director of Oy Maritim Ab.

“Taking B&G, Northstar, Eagle and Simrad is an interesting challenge, but the quality of the products and service from Navico is such that we are extremely confident that the Finnish marine market will be respond positively to the change,” concluded Haakana.

ENDS

Further information from:

Navico Norway AS
Renée Mead
Strategic PR and Information Manager

Tel. +47 4641 1705
E: renee.mead@navico.com

Oy Maritim Ab
Iiro Haakana
Managing Director

mob. +358 - (0)400-901 930
tel. +358-(0)2076 5180
iiro.haakana@maritim.fi 

Jan Kansanaho
Department Manager
Electronics Department

mob. +358-(0)400-522 421
jan.kansanaho@maritim.fi

Navico is the parent company to six well established marine electronics brands: B&G, Eagle, Lowrance, Navman, Northstar and Simrad. Navico has approx 2,800 employees globally and 2006 pro forma revenues of close to USD 320 million. Navico is headquartered in Oslo, Norway. The company has development and manufacturing facilities in Tulsa, Oklahoma, Acton, Massachusetts, Torrance, California USA; Ensenada, Mexico; Egersund, Norway; Romsey, UK; and Auckland, New Zealand.

(www.navico.com)

Oy Maritim Ab, est. 1912, is the leading marine equipment distributor in Finland, carrying more than 15,000 different items in stock from over 300 suppliers around the world. The company employs approx. 60 persons and has a turnover exceeding €20 million in 2007.[rm1] 

www.maritim.fi